Viewing posts tagged Playmates Star Trek The Next Generation

Totemic Artefacts: Playmates Star Trek: The Next Generation Waves 3 and 4

The final group of toys in Playmates' Star Trek: The Next Generation line (that is, before all of their Star Trek toys were consolidated under one homogeneous brand label) have something of an unusual release history. The third wave released in three parts over the course of 1994, surrounding the premier of the movie Star Trek Generations, with a fourth dropping in the summer of 1995. I love how, as far as Playmates was concerned, Star Trek: The Next Generation fully remained an extent, relevant and marketable brand for at least a full year after the TV series itself went off the air. Even though the show was over, Star Trek: The Next Generation remained very much a present cultural phenomenon for some years after the fact, a theme I'll be returning to in the remaining chapters of this volume. It almost kind of makes you wish the show itself had been around to bear witness to that, but that's beside the point tonight. Tonight, it's all about the toys.
And what toys they were! Playmates had already endeared itself to me as the makers of probably the greatest plastic effigies of anything ever, and these ...

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