Viewing posts tagged Disney

Pandora's Hope

I was watching TV the other night when a commercial caught my eye. It's the exceptional ad that does this, since I usually have commercials muted so I can focus on constructive things instead. In this case, I immediately recognised, entirely against my will, the iconography of planet Pandora from James Cameron's Avatar, a movie I never saw. I was wondering if this meant we were getting an imminent Avatar sequel and was just beginning to ponder the ramifications of that before the true purpose of the commercial became clear: Opening in May of this year in the Animal Kingdom park of Walt Disney World Resort will be Pandora: The World of Avatar, an entirely new land attraction that seeks to create the world of the beloved film in physical form.

My first thoughts were, unironically, “well, that's going to do incredibly well” followed soon after by “this seems like a good fit”. Though the religiously ecstatic paean to CGI that is Avatar at first glance seems like a strange fit for the ostensibly environmentalist tone of Disney's Animal Kingdom, the connection seems like a much more intuitive one if you look at it deeper for ...

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