Company Involvement (Book Three, Part 28: JFK, Milligan’s Animal Man)

Previously in The Last War in Albion: The first issue of Shade the Changing Man saw Kathy George attempt to witness the execution of her parents’ murderer, Troy Grenzer, only to have him end up on her back seat claiming to have been possessed by an alien entity, Shade.
“Funny thing, after JFK died in Dallas, lotta crackpots started claiming company involvement. They said a background bum in assassination photographs was Howard Hunt, disguised. They said Jack Ruby, who shot Kennedy’s assassin before he could stand trial, had mafia connections. So he had mob connections. These days, who don’t?” -Alan Moore, Brought to Light
Understandably dubious, Kathy takes Grenzer/Shade to a hotel room, and the story catches up with its beginning. In a development surprising only to people who didn’t read the name of the series, Kathy does not carry through with her plan to murder him, and instead she and Shade find themselves on a road trip tracking some mysterious entity from the Area of Madness known only as the American Scream. The particulars of what this evocative but far from self-explanatory setup became clear over the next two issues, which see Shade and Kathy pulled by the M-Vest into the orbit of a Kennedy conspiracy theorist whose obsessions the American Scream has latched onto and begun amplifying in strange and unexpected ways.
The Kennedy assassination is an event that puts the peculiarities of this era of the War in a strange and sharp relief. In 1990, when Milligan tackled the topic, the assassination was still less than thirty years ago—more recent than the comics themselves. And yet by the early 21st century the assassination of JFK would come to feel like strangely ancient history. Some of this, unquestionably, is due to the events of the early 21st century and the way in which September 11th, 2001 would supplant November 22nd, 1963 as a transformative date in American history ensnared by a web of conspiracy theories. But it also comes down to Kennedy himself. In 1990 he would have been an elderly man, but in no way too old to still be a prominent figure in American public life; then-President George H.W. Bush was only seven years younger than Kennedy would have been, and Reagan, out of office just three years, was six years older. His brother was still a US Senator. But in the decades that followed the living connections to JFK dwindled. Jackie Kennedy died in 1994, JFK Jr. In a fatal plane crash in 1999, Ted Kennedy a decade later. People who vividly remember the Kennedy assassination will stick around for a while yet, but already it’s become something that happened in people’s childhoods; in a few decades it will slip entirely from living memory.
In 1990, however, the assassination remained firmly relevant. Oliver Stone’s film JFK was a year away from theaters, while the books it was based on had come out the two years prior. In many ways, this was the height of the assassination’s pop culture relevance.…